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Government funded support for your small business

Welcome to the
Digital Solutions program

Realise Business is the lead delivery partner for the Australian Government funded Digital Solutions (formerly ASBAS) program. It is a comprehensive program designed to empower small businesses like yours with digital solutions, resources, and expert guidance to accelerate your growth, productivity and efficiency in the digital age.

1 Minute Explainer

This program is made possible by Australian Government

Highly experienced in the business-coaching and the small-business sector, the team has worked with more than 30,000 small businesses across Greater Sydney, NSW and the ACT, delivering one-on-one advisory and event programs.

The core focus areas of the
Digital Solutions Program

Intro to Digitalising Your Business

Websites and Selling Online

SEO, Social Media and Digital Marketing

Using Small Business Software

Online Security and Data Privacy

What's included in the
Digital Solutions Program
?

Personalised Digital
Roadmap

Work with an expert business guide to create a tailored digital action plan for your business.

4 hours x 1:1
Advisory

Work with an expert business guide to create a tailored digital action plan for your business.

Face-to-Face
Workshops

Learn from industry experts and network with your peers, in face-to-face workshops.

Live Webinars

Live webinars held by our expert advisors. Ask questionsdirectly with these experts.

Digital Library

A library of resources including videos, webinars, podcasts, reading material and images.

Special Events

Live events, seminars and presentations from our team of digital experts.

Signing Up for the Program

No matter where you are on your business journey, Digital Solutions offers a personalised journey just for you.

All Access

Unlock the full potential of Digital Solutions and gain personalised and tailored advice for your business

$45 Valued at $845

Join the Lite Program – Access to webinars and workshops only at no upfront cost. Join Now.

How it works

Step 1

Fill in the application form
Complete the registration form - it won't take any longer than 5 minutes.

Step 2

Pay $45 Commitment Fee
Upon completion of the form, you will be redirected to pay the government mandated commitment fees securely online.

Step 3

Start growing
You’ll receive a welcome email and a digital needs assessment to get started. Next, schedule your online appointment with a digital advisor of your choice.

Meet our digital experts

Our team of advisors, subject matter specialists and industry experts are here to help you on your digital journey.

Yesica Alfonso

Ads and SEO Specialist

Pulkit Agrawal

SEO Specialist

Sara Berry

Digital Marketing Specialist

Babette Bottin

Cybersecurity Specialist

Mike Hillsdon

Digital Marketing Specialist

Debbie Hatumale-Uy

Digital Marketing Specialist

Megan Hauptfleisch

Digital Marketing Specialist

Elena Moskofian

Digital Marketing Specialist

Russell Pearson

Brand Strategist

Therese Tarlinton

Digital Marketing Specialist

Liza Taylor

Digital Marketing & Events Specialist

Chris Wilborn

NDIS Specialist

Sue Walsh

Digital Marketing Specialist

Get the actionable support you need

Transform your business and get impartial answers to all your pressing questions and guidance for just $45 (ex-GST)

Hear our clients
success
stories

Our upcoming events

Join the program now to access online webinars, face-to-face workshops and other special events, by leading digital experts.

An established not-for-profit for more than three decades, Realise Business helps small business owners build confidence and capability through the provision of business programs, coaching, advising and events.

Highly experienced in the business-coaching and small-business sector, the Realise Business team have worked with more than 30,000 small businesses across Greater Sydney and NSW.

Other states

If your business is based in Victoria or Tasmania, your Digital Solutions Program provider is the Melbourne Innovation Centre. Visit their website for more details: www.melbourneinnovation.com.au

If your business is based in Western Australia, Queensland or Northern Territory, your Digital Solutions Program provider is Business Foundations. Visit their website for more details: businessfoundations.com.au

If you are a small business owner and the following resonates with you then this program is for you!

Confused by the complexity of...

digital commerce?

Unsure on how to...

develop a digital plan?

Overwhelmed by..

the constant updates and changes to digital?

Frustrated by the money...

you have already invested on expensive digital advertising?

Concerned that you're falling so far behind...

other businesses, that it’s too hard to even get started?

If this is you then you are not alone...this program will provide you with the digital action plan that could change everything.

Frequently Asked Questions

Tailored Strategies for Your Business We believe that one size does not fit all. That’s why we craft tailored strategies that are aligned with your unique business needs and goals. Our personalised approach ensures that you receive the precise tools, resources, and advice necessary to achieve outstanding results.

Access Business Advice from Industry Experts Under the program, you will have access to up to four hours of one-on-one business advice sessions, to work exclusively on your personalised strategies and digital plans for your business.

Gain Confidence With Digital Solutions, you’ll gain the confidence to tackle any challenge that comes your way. Our tailored strategies, expert guidance, and comprehensive resources will equip you with the knowledge and skills to navigate the digital landscape with certainty.

Expert-Led Webinars and Workshops Gain exclusive access to over 200 live webinars and workshops, delivered by industry experts who understand the challenges and opportunities facing Australian businesses like yours.

Boost Efficiency and Productivity Discover cutting-edge digital tools and techniques to streamline your operations, enhance productivity, and save valuable time and resources.

Affordability with a Federal Government subsidy We understand the financial constraints faced by small businesses. That’s why our program is designed to be accessible and affordable. For $45 (+ GST), you can unlock the full potential of our program, with the Australian government generously providing a subsidy of over $800.

In the program, you’ll discover cutting-edge digital tools and techniques to streamline your operations, enhance productivity, and save valuable time and resources. You’ll gain the confidence to tackle any challenge that comes your way. Our tailored strategies, expert guidance, and comprehensive resources will equip you with the knowledge and skills to navigate the digital landscape with certainty.

Join Now

To be eligible for the program, you must be a for-profit business and:

✔️ Be based in NSW or the ACT
✔️ Hold an active ABN
✔️ Have under 20 full-time equivalent employees

Having a plan will help you to assess the next step in transforming your business so you can continue to
– Increase efficiency, saving time and money.
– Deliver a better experience for your customers.
– Stay ahead of your competitors.

The program’s duration varies based on individual business needs. It offers a tailored approach, allowing you to progress at your own pace. Workshops are held in different locations throughout NSW and the ACT.
Once you sign up you will receive an email and a link to sign into the online portal. You’ll gain exclusive access to over 200 live webinars and workshops held each year, and to a range of resources in the digital content library.

Absolutely! At Digital Solutions, we understand that each individual has unique goals and aspirations. That’s why we go the extra mile to provide tailored strategies, resources, and insights that cater to a diverse range of personal needs, ensuring the information is relevant and applicable to your individual growth journey.

By focusing on your specific needs and aspirations, we empower you with the knowledge and tools that will fuel your personal development and help you achieve your individual business goals. Whether you’re a solopreneur, freelancer, or small business owner, our program is designed to cater to your personal growth and foster your success in the digital realm.

Digital Solutions provides expert guidance and support throughout your digital transformation journey. Our team of seasoned professionals will be available to answer your questions, provide advice, and offer assistance whenever needed.

Can I interact with other business owners within the program?
Yes! Digital Solutions fosters a vibrant community environment. You’ll have opportunities to network and collaborate with like-minded business owners through our live webinars, workshops and special events.

After completing the program, you’ll have gained valuable knowledge, skills, and digital tools to implement in your business. However, the support doesn’t end there. Digital Solutions offers ongoing updates, new content, and access to the community, allowing you to continue growing and refining your digital presence.

For any questions or assistance, please contact us on 1300 528 010. We are committed to ensuring your Digital Solutions experience is smooth and rewarding.


The cost of the program is $45 (+GST). If you wish to speak to us about an exemption, please contact us on: 1300 528 010.

register your interest

Fill out the form below, and we will be in touch shortly.
Contact Information
Business Information

Payment
All Access gives you:
- Unlimited workshops and webinars,
- content library,
- your personalised digital action plan, and
- up to 4 hours of 1:1 support

All for only $45 +GST.

You will be taken to the payment page in the next step.

Our payment page is with Zoho Checkout Page.

You will be taken there once you click Submit button.

Yesica Alfonso

Yesica Alfonso has a mission to empower small businesses and startups to unlock their full potential so they can thrive and make the most out of the digital era. For over 6 years, she has made an impact in the industry by being the voice of truth for businesses and startups.

Yesica has guided businesses to increase sales and returning customers by shaping their online presence. She’s worked with all sorts of interesting companies ranging from cyber-security, charities, drone services, education, beauty, coaching, online gaming, hospitality and real estate.

She also has an extensive background in Strategic Marketing through Google and Facebook Ads, Website Analytics, and Graphic Design. She can help you understand your target audience online, community growth and sales through her practical experience. Yesica has enabled many business owners to create their websites, design, do social media posts and assess marketing performance. To put it simply, Yesica is committed to getting the job done.

With Yesica Alfonso, you will cover:

– Whether putting a budget on Google Ads or Facebook Ads is worth the time and money for your individual business.
– A clear map on which social media platforms to post in and how often to post.
– SEO Tips and how to show up on Google.
– How to create a website or how to edit and decorate your website without paying hundreds or even thousands every time you’d like to make an edit.

Pulkit Agrawal

Pulkit has built a solid foundation in the field of Search Engine Optimisation (SEO) for over 15 years. Recognised as one of the Top 20 Australian Digital Marketers in 2022 by The Australian Business Journal, he has demonstrated consistent success in his field.

Throughout his professional journey, Pulkit has collaborated with a wide range of brands across diverse industries, strengthening his reputation as a reliable SEO advisor. Beyond domestic boundaries, he has worked on promoting businesses internationally in Germany, mainland China, Hong Kong, Macau SAR and Japan. Pulkit’s focus is always on producing organic results for his clients while continually striving to boost their online presence and improve their Google SERP ranking.

Being a business owner himself, Pulkit provides targeted advice to other entrepreneurs, guiding them through the complexities of SEO and the development of a robust digital presence. It can be safely said, that if a product or service can be legally sold, he has most likely marketed it using SEO.

Sara Berry

Sara is a creative marketing and advertising professional with over 20 years of experience. She is passionate about helping businesses connect with their customers through meaningful and impactful marketing campaigns.

Sara began her career in London, where she was mentored by some of the original admen. She quickly learned the importance of creativity, strategy, and execution in marketing.

After moving to Australia, Sara worked for a variety of B2B, B2C, and non-profit organizations. She developed and implemented marketing strategies that helped these businesses grow and succeed.

In 2015, Sara founded her own agency, Marketing Sense.  The agency helps businesses of all sizes develop and execute marketing strategies that achieve their goals.

Sara is a strategic thinker with a deep understanding of the marketing landscape. She is also a creative problem-solver who is always looking for new and innovative ways to connect with customers.

Sara’s core capabilities include strategic marketing management, customer experience, multi-channel marketing, digital marketing, market research and customer insight analysis, brand management, loyalty and customer relationship marketing, database development and management.

Sara is a trusted advisor to her clients and a respected leader in the marketing industry. She is passionate about her work and is committed to helping businesses succeed.

Babette Bottin

Babette is an expert in cyber risk management and data protection. A highly sought-after advisor, trainer and presenter in the world of cybersecurity, Babette has advised over 650 small businesses.

Living by the mantra ‘lost data means lost trust’, Babette is passionate about helping businesses and organisations of all sizes to protect their data, their clients’ data and ultimately their reputation. She strives to provide pragmatic and affordable advice for SME’s around cyber safety and data protection.

Babette understands that data protection and cybersecurity is not complex, avoids industry jargon and speaks in layperson’s terms. She believes cybersecurity is a team sport and supports clients to develop a road map and resources for their cybersecurity and data protection.

With 30 years’ experience in insurance and risk management, Babette founded her consulting firm DAS INSURE in 2014.  A network partner of the Australian Cyber Security Centre, she is a former CEO of a trade credit insurer. Babette has a Master’s Degree in Economics from Cologne University, Germany and is a graduate of the Australian Institute of Company Directors.

Mike Hillsdon

Mike is a seasoned professional in online marketing and AI software for corporates and Small Businesses since 1996 and in Facebook marketing since 2008. He is recognised as a Meta Marketing Partner and proficient in setting up business pages, keeping accounts secure, owning, and managing meta-assets, creating content, and acquiring new customers.

Having operated numerous online and social media startups, as well as his own small businesses, he is deeply committed to supporting the growth and success of businesses like yours.

Debbie Hatumale-Uy

Debbie Hatumale-Uy, a seasoned digital marketer with experience as McDonald’s Social Media Manager and Canon’s Digital Communications Specialist, empowers small business owners with actionable strategies to cultivate thriving communities. Leading a 20,000-strong following, she serves as a connector, coach, and advocate for success, demystifying digital marketing to create effective tactics. As the owner of a successful e-commerce business generating six figures, she brings up-to-the-minute firsthand experience to her insights.

Debbie Hatumale-Uy

Megan Hauptfleisch

Megan is a highly strategic, commercially savvy, and results-focused marketer with over 20 years of marketing management and business consultancy.

With a proven track record for driving growth in businesses across B2C and B2B. Her rich knowledge covers a diverse range of industries: Market Research, FMCG, Ice Cream, Pharma, Health, Fruit&Veg, Seafood, Appliances, White goods, Retail Banks, Grocery Retail, AirportLink, Real Estate, Technology Start up’s, Kids, Perfumes, Infrastructure, Construction, Education, Corporate Training, Not-for-Profit. 

Megan is passionate about helping entrepreneurs and business owners to realise their dreams. She is a change agent who can turn a vision into plans and actions that deliver business outcomes.

Megan is a hands-on advisor who guides business plans, brands and products, product development, marketing process, and plans. She helps develop business opportunities, go-to-market strategies, communication plans, content, copywriting, optimize websites, and social channels.

As a communication specialist and storyteller, Megan takes audiences on a strategic journey to bring brands to life and aligns teams. Megan has extensive multi-platform brand campaign expertise and success engaging and delighting target customers (TV, Radio, PR, BTL, Outdoor, Digital, Social, Websites, SEO/SEM,  CRM, Database Marketing, Newsletters, Blogs, eBooks, Events, Sponsorship)

Megan’s Qualifications & Accreditations:

  • BA Commerce: Marketing (UNSW)
  • Graduate Diploma in Advertising and Creative Writing (UTS)
  • Qualitative Moderation Accreditation ( RIVA Training Institute, USA)

Areas of Expertise

  • Strategic Business Planning
  • Marketing and Brand Strategy
  • Sales Strategy and Lead Generation
  • Brand Development, Brand Foundations and Management 
  • Customer Value Proposition and Pricing
  • Product and Service Development and Management
  • Market Research (Qualitative moderator)
  • Brand Communication, Advertising, Promotion and Events
  • Digital Marketing – Website and Social Media platform management, content strategies and execution (WordPress, Wix, Shopify, Go Daddy)
  • Online Search and Lead strategies (SEO/SEM, Google Adwords, Social Advertising, Ads Manager)
  • CRM Database Management and Email Marketing (Salesforce, Hubspot)
  • Newsletters, Brochures (Canva, Mailchimp) & Business Signage
  • Budgets and P&L
  • Internal Team and Partner Marketing and Alignment
  • Strategic Workshop Facilitator and Trainer

Elena Moskofian

Elena Moskofian is Passionate, results-oriented senior Digital Marketer with extensive experience across a range of industries namely FMCG Corporate and Agency) covering all Marketing Operational functions. Head Strategist for Elite Digital Sydney, a boutique digital and design marketing agency specialising in lead generation strategies; website design, AI SEO and PPC Google and Facebook Ads. Strong background in developing successful commercial strategies and leading the development of brand building initiatives to deliver incremental value and return on investment for businesses. An innovative problem solver that is skilled in analysing data, identifying opportunities and delivering real results.

Russell Pearson

With 25 years’ experience in brand strategy, marketing and sales, Russell has worked with businesses across a range of industries. A brand strategist, Russell leads with passion, humour and insight in every presentation. 

Commencing with professional promotional work in 1995, his experience in direct mail marketing and creative design was at the forefront of the growth of the internet. After working for several marketing agencies, he founded his own business in 2005, The Crimson Fox Creative Studios. Growing to become an award-winning design agency, the business specialised in marketing strategy, web, graphic and video production.  In 2018, Russell sold the production arm of the business to focus on consulting and mentoring, which he continues with today. 

In parallel, Russell has had an extensive career as a professional speaker, and in 2019 became the National President of Professional Speakers Australia. He has also been a board member of several other not-for-profit organisations.

Russell loves working with passionate business owners looking for a competitive edge. He is the ideal advisor for those business owners looking for clarity, a shift in direction or a review of their sales and marketing pipeline. 

Therese Tarlinton

Therese Tarlinton is so passionate about small business owners collaborating on marketing, she wrote the book on how to do it.  “SWAP! Marketing without Money” became an Amazon best seller  in the small business category and ignited a movement for brand collaboration, showing how working together improved profitability, credibility and visibility.

Therese knows what it feels like to be a small business owner and has advised many businesses over the past 15 years.  Founding a business that grew to operate in five countries, Therese demonstrated the power of marketing partnerships to grow brands  such as Jeep, Sesame Street, and United Colors of Benetton. 

Therese loves the power of storytelling, and has worked with many businesses launching hundreds of products across digital, retail, and through events. She has worked with Minolta, GraysOnline, Glasshouse Candles, McGrath, Gyprock, and with Television shows including, The Living Room, The Block, and Selling Houses Australia.

In the Digital Solutions Program, Therese will demonstrate how businesses can identify their brand market fit and how to stand out from competitors using digital marketing, email automation, events, collaborations and partnerships. 

Liza Taylor

Liza is a marketing specialist who has worked for some of Australia’s most loved brands, including 3M, George Weston Foods, Pacific Brands and Sheridan Australia, Hunter Douglas, Luxaflex and ActronAir. 

With over 20 years’ experience in business strategy and marketing communications, Liza has also worked across exhibition and events management, advertising and multi-media campaigns, digital marketing, product management and new product development, and customer loyalty programs.

Using a unique blend of technical acumen and a solid business foundation, Liza harnesses these elements to offer creative yet pragmatic solutions for clients. A trusted advisor to large ASX listed blue chip organisations, she has also worked with tech start-ups, not-for-profits, and SME’s.

Liza is the co-founder of Global IQ Group, a boutique strategy, innovation and marketing consulting firm. With first-hand experience of the unique challenges faced by small business, she is passionate about helping other businesses survive and thrive. 

Chris Wilborn

Chris is a results-driven leader with a wealth of knowledge derived from more than two decades in the NGO, corporate and government sectors. As a current business owner, through his prior work and experience as a growth-minded CEO and work on Digital Transformation Specialist for Purpose-Driven Organisations and with disability organisations, Chris is deeply passionate about the NDIS, the small business community and the central role they play in the fabric of our society.Chris has a reputation for providing measurable, social impact in line with customer needs and goals. His approach is customer-centred and values-driven. As a consultant with more than 20 years executive leadership experience, Chris has a long history of building capacity, deepening trust and inspiring lasting impact.Confident leading the charge, when pioneering change and behind the scenes managing team members to reach new heights, Chris’ self-awareness and inclusive management approach has a track record of ever-increasing responsibility and achievement.

Sue Walsh

Sue is an experienced marketer with over 20 years of experience across marketing strategy and execution, agency leadership and business development.

She started out working with marketing agencies in the UK, delivering strong consumer and business campaigns across multiple channels and after working in the industry in London for 5+ years, she made the move to Sydney.

Passionate about working with bespoke agencies and SMEs to grow their businesses, develop long term partnerships and meet specific business goals, Sue launched her own marketing agency over 10 years ago. Since then she has worked with many small businesses across both B2B and B2C initiatives and has thrived on the technology advancements during the past few years. Now it is really possible to put more science and analysis behind the success of strategies and campaigns.

Sue enjoys working on tailored solutions for individual businesses and making a difference to long term goals. With this in mind, she is proud to have joined the Business Advisor team and is excited about what lies ahead.

Areas of Expertise

  • Strategic Marketing
  • Digital Marketing
  • Tactical Campaigns
  • Social Media audits & planning
  • Identifying business KPIs and goals
  • Promotional Marketing
  • SEO insights and recommendations
  • Website audit/development
  • B2B and B2C experience
  • Loyalty/repeat purchase
  • Launch strategies
  • Events
  • Brand Planning